Sunday, September 26, 2010

Creator of 007 James Bond: Ian FlemingWhy is Rolex Submariner? First talk about something off topic. In 1953

Creator of 007 James Bond: Ian FlemingWhy is Rolex Submariner? First talk about something off topic. In 1953, famous climbers Edmund Hillary and Tenzing Norgay first climbed on the top of Everest. But maybe you do not know that several months after human beings climbing up on Everest, Auguste and Jean Piccard, the father and son explorer also dived up to 3,150m under the sea, creating a new record in the world. With the record made the father and brother, there was a watch star being created in the world of watch, which was Rolex Submariner. The submariner developed by Rolex that year was with their submariner Trieste diving up to 600m deep,pink air max, and became famous with the media report. The next year, Rolex launched its Submariner formally in the Basel exhibition hall. On 21st, Oct of 1954, CBS played a black and white movie "Casino Royale"(acted by Barry Nelson) which lasted 50 minutes, which was the first time that 007 CIA first shown on the screen, what he wore was just the Rolex Submariner launched just one year ago. So it was reasonable to give up Oyster Perpetual and wear Submariner, regardless of from advertisement or reality point of view.

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